A Cross-Cultural Comparative Study on the Startup Discourse in 2000–2019 between United States and China

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This essay explores significant cultural differences on startup discourses between United States and China by demonstrating a big data analysis through Structural Topic Modeling.

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Author

Jaeyeon Jang, Byungjun Kim, Kyeo Re Lee, and Jang Hyun Kim

Abstract

This essay explores significant cultural differences on startup discourses between United States and China by demonstrating a big data analysis through Structural Topic Modeling. Results and findings were interpreted with Hofstede”s cultural dimensions, indicating that the conventional theory of social science was applicable when it comes to explaining technological subjects.